Assessment key to combating greenwashing, Nobel winner says at Hong Kong philanthropy forum

Michael Spence, AGI Advisory Board Chairman, delivered a keynote speech on The Economics of Giving at the Philanthropy for Better Cities Forum 2024. Spence emphasized the importance of impact measurement by objective third parties to combat greenwashing in philanthropy. He warned that without credible assessments, distinguishing genuine efforts from performative ones would lead to market distortions and undermine philanthropic recognition.